Nominated for the award: Fashion and Style
Company: Mrs. India Worldwide
Position: Canada Branch Director
Biography: Swathi is a woman of substance and winner of Mrs. India Worldwide 2022. She feels, “You are never too old to set another goal or to dream a new dream” . An MBA graduate a mother of two sons, and Swathi Pala donned many hats. Even though, she did MBA in finance, her passion for creativity took her into the television industry, where she worked as a successful creative director at Sakshi TV channel. She was hugely appreciated for her women oriented programmes during the channel’s early days. Her short film on girl child education ‘Vidya’ aired on the eve of Women’s Day, was widely appreciated. She also received Certificate of Excellence for her short film on Swachh Bharat in 2016 from the Ministry of Information & Broadcasting Govt of India. She was actively involved in social and welfare activities of Naval Wives Welfare Association (NWWA). She closely associated with "Icha foundation", a Non-Government Organization based in India helping the abandoned children in society towards normal childhood by providing them a home-like environment, education and opportunities to flourish. She forayed into YouTube with her own channel – Perfectly Imperfect by Swathi Pala. The channel received rave reviews especially on videos like ‘Saree map of India’. Even though she resides miles away from her home country, she Is working to bring awareness about menstrual Hygiene and Benefits of Organic Pads in collaboration with schools like Aditya Educational society in India. Currently, residing in Canada with her family She says, ‘Life after marriage is not an end, but a new beginning with new horizons and it is up to the women to look beyond and rediscover themselves.